Problems with Common “Build Your Online Info-Business” Sites

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Build Your Online Info-Business

1. Assumptions –

Many sites and courses take certain things for granted…like your ability to create a web page, or generate traffic. You need to have some technical savvy in order to follow the “steps”. If you’ve never built a web site before, or have very limited experience, this can be one of the most daunting parts of starting a blog.

2. Overviews –

While a how-to may take you step by general step through the basics of setting up a blog or online product page…the steps are usually very broad. You may be told to “design a front page”, or “set up a vendor for processing payments”. You may not, however, be told how to do each of these things.

3. DIY (Do-It-Yourself) –

You’re on your own with the information. If you don’t understand a part of it, you can usually submit questions, but there’s not a “go to” resource for figuring out part of the process. Many e-course designers or marketers are more than happy to help…to a degree…but don’t have mechanisms built in for very involved technical help. At times, you may even be referred to alternative courses designed to help you complete these steps. Who wants to spend even more money when the course was supposed to be step by step?

4. Task Volume –

There’s just A LOT to do when starting an e-business from scratch. How do you prioritize?

5. Ambiguous Expectations –

There are so many variables involved…it’s hard to know how or when to expect any income. Let’s face it…we’re not doing this for our health. When will you get paid? How do you plan for income from something so new to you?

The “Income Blogging Guide”

We’ve created this guide as a solution to the problems most people have when starting an online info business from scratch. Step by stepby step.

Okay, but why the 3rd “by step”? Good question.

You see, in each of the problems above, the problem lies in incomplete information. A step by step approach is great, if you know how to perform each of the steps. What happens when you don’t? You need another “by step” for each of the steps you may struggle with.

How are you supposed to follow the gurus when one tells you “You need a niche” and the next one says, “Build a list”? Another says, “Create and sell your own products”, and the next says “Sell other peoples’ products”.

“Learn SEO and PPC…”

“Give away something for free…”

“Build a relationship with your customers…”

“Optimize your blog…”

“Use plug-ins…”

“Content is king…write everyday…”

“Use the best keywords…”

Blah, blah, blah …

There is a lot of confusing information out there. Chances are, you already know how to do some of these things, but need help on others.

Know how to find a great market niche and write a successful blog? Great, you don’t need the steps within each of these components. Know how to design the web page and overcome technical difficulties? No? No problem, we have a deeper level of instruction for that!

Step by step by step!!

The “Income Blogging Guide” You Can Get Here

Do You Have “The Blogger’s Handbook”?

“The Blogger’s Handbook”. It has been more then 2 years since Alvin Phang wrote’s and update the Blogging Traffic Guide which have been downloaded by more then 3,500 people to date and is widely spread around the internet. In this handbook, specially selected a list of useful and popular articles from his blog (www.GatherSuccess.com) and compiled them all in this easy to read eBook and have achieved huge success from he’s efforts in blogging.

Personally he generated more then US$222,579.81 just from blogging and also the author of the popular blog guide called “Atomic Blogging” at www.AtomicBlogging.com which have sold more then 6,500 copies to date and have helped thousands of bloggers around the world to start a profitableblog.

How To Build A Profitable Niche Website

By Sunil

What Are Niche Sites?

Niche content sites, as I call them, are static websites that are rich in content that are well optimized so that they attract heavy natural or organic search engine traffic for free. The traffic is then converted into revenue through several possible monetization methods. Niche websites are targeted, or focused on one particular subject matter, often that in which the author has experience, expertise, knowledge or interest in learning and developing. The business model is simple. Build a website that has a ton of quality content, optimize it well, and implement several monetization methods that you can financially benefit from. What are those methods?

Brainstorming Topics For Your Niche Content Website

As I mentioned, this is one of the most important steps in the process which often make or break a niche website’s success. But what is that right topic for your niche website? It is a topic that has a significant enough demand, or search volume, yet not as many competitors, or search results. How do you find such topics? The Google Adword Keyword Tool is one free resource you can use to guestimate the search volume generated by various keywords within a topic. Simply type in any word relevant to the niche you are contemplating and hit enter or click the relevant button to generate results. The results will show you various attributes, including monthly local and global search volume for various relevant keywords.

Remember that what you will see is only Google’s data. I usually multiply the search demand by 3 to account for the other two big engines Bing and Yahoo, as well as the several other smaller ones in the online space. To get a sense for the supply, or number of competitors, take a few of the keywords obtained from the exercise above and plug them into the Google search bar in “brackets”. The number of results you see on the top left is the number of websites on the internet competing for that keyword / key phrase. Do a simple ratio of keyword supply and demand and you will be able to rank keywords and topics in order of most favorable to least.

Many go wrong right about when they have found a topic with a high demand to supply ratio. Why? Because they feel this is the be-all end-all of the prep work. However, this is just the beginning of your research stages. I highly recommend researching this topic further to see whether actual demand for products and services pertaining to your topic exist.

Here is an example. Spirituality and religion is one of the most demanded and supplied topics online, probably only next to sex, money and weight loss. Try typing “god” in Google’s search bar. You will see close to a billion results. But how many sponsored ads do you see on the top or right hand side of the screen? Maybe a couple at most. This tells you that vendors are not spending money to highlight products and services in this niche, at least from an advertising perspective. So if your website’s goal is to generate income from Google Adsense, you can forget about this topic right about now.

Some other avenues to scour to ensure there is true monetization potential of your topic:

Amazon’s bookstore and regular online store (Are there books and guides being sold in your niche? If so are they generating heavy user reviews or are they duds that are simply sitting on the bookshelf?)
ClickBank marketplace (Same as Amazon. Are there products relevant to your niche? Are they active?)
Ebay auctions (Is activity level high?)
Craigslist
Blogs and Forums – only those that are receiving heavy traffic (What are the popular topics of discussion? What do folks need help with? Can you address the need?)
Existing magazines and journals (i.e. Men’s Health)
Existing major websites online that are going to be your competitor
Take clues from traditional media such as Television and Radio (What’s hopping and popping these days?)

What are you looking for exactly? You are looking for products, services and advertisements that fit your contemplated niche or website topic. These represent the flow of money that people exchange to deliver and receive items and services of value in your niche.

Conducting Keyword Research And Targeting

Once you are settled on a topic you need to start narrowing in on the keywords that you will use to build your website. Why? Because search engines like keywords. How do search engines work? Web surfers type in key words and phrases, and Google goes out to scour the world and provide you with links that contain those words and phrases, ranked in order of most relevant to least.

The entire internet is one big game of keywords and phrases. If you want to be found online, you want to ensure that your website contains keywords and phrases, which web surfers are searching with. Use the Google Keyword Tool mentioned above to determine this.

The disadvantage in using free tools like Google is that the process is very much manual, cumbersome and tedious. Not to mention that you have to search for keyword supply and demand separately. Depending on the size of your website (the bigger the better in my opinion), this activity alone can take you hours, days, weeks and can bore you to death.

There are more automated tools available online that streamline the process relatively easily. These tools not only give you the best keywords in terms of demand within your niche, but they also tell you the supply and profitability ratio. You can read more about the tools I use here.

What Does It Take To Create A Niche Site?

It doesn’t take much to create a niche content website. Some of your time and a couple hundred bucks (over estimate) will usually get you there. To be successful however, you must take your time and conduct the necessary due diligence up-front when selecting a topic or niche. This initial step often makes or breaks people who attempt to make money from this business model.

Why? Because many new entrepreneurs want to jump into the game quickly, often wanting to sell what they think is the best thing on earth. They may be passionate about the topic they have in mind, but they often forget that in order to be successful selling something (in this case information), you need to sell what the market wants and demands, NOT what YOU want to sell.

With that said, a good topic with market demand, your willingness to invest your time and a handful of online tools such as a domain name (URL), a hosting package where you host your website for the world to see, and a website building platform (such as WordPress or Adobe Dreamweaver) are sufficient to get started.

There are some turn-key solutions available today that I discuss heavily on my blog which have dropped all barriers to entry. A 16 or a 60 year old can get online just as easily and have a website up in a jiffy. Absolutely no HTML or programming skills are required, although learning the basics can give you a marginal advantage over your competition. Below are the steps to create a niche website in order of occurrence. The list below is a mere introduction to each step. I plan on talking about these in detail in the future.

The Architectural Layout – Building Your Website’s Blueprint

After you have collected a set of profitable keywords to target when you build your website, the next most critical step in the sequence is to plan your website’s architectural structure or blueprint. This is another step where many go wrong because they don’t know about it and therefore don’t execute it. Many simply jump into content creation and start building their website with no rhyme or reason.

Just like an architectural blueprint matters when building a home, a site structure matters when building a website. Why? Because the various web pages within your website each serve a purpose and can help each other gain higher search engine rankings if interlinked correctly.

Website blueprint is a topic that can be talked about quite extensively on its own to answer the questions why do it and how exactly to properly plan and build a website. I plan on discussing this in depth in the near future.

For now, think about your website as a pyramid, where the pointed tip (top) is your home page and all underlying pages make up the base. Now there is a big space between the top and the bottom, so what goes in the middle? What goes on the bottom? How deep should the pyramid be? Answers to all those questions will be provided in future discussions either here or on my blog.

Building Your Website

Building the website is actually the easiest part of the process in my opinion. It is however the most time consuming. If you have done your research well, have gathered the right set of keywords to target and have laid those keywords out in a sound website blueprint, executing on the website can be done relatively easy. This discussion assumes that you are familiar with basic search engine optimization. If you are not, I highly recommend you visit my blog and familiarize yourself with what SEO is and come back here to resume this post.

Building your website entails just a handful of steps. Using any HTML editor, open up a blank HTML file, start typing out your keyword optimized content, add the bells and whistles such as pictures, files, etc, include the proper links to other websites and webpages within your website and you’re done. Rinse and repeat the process for the rest of your webpages and you have yourself a website.

That doesn’t sound like anything extraordinary, so what are we doing so different when building a niche content website? The answer is the keywords we use, the way we use them in each webpage, as well as the linking and interlinking we do within each web page is done in a very specific manner consistent with the niche content site model.

When building a niche content website, each webpage is targeted for one main keyword. This means the webpage is all about that one main keyword, which is used in a specific way in each of the page’s meta tags, headings, and anchor links. Each webpage also has four additional supplemental keywords (totaling five keywords) which are sprinkled within the content of the webpage.

Specific instructions on page creation is also a topic that can be talked about for days. I will be breaking this topic down into several sub-topics that go into the step-by-step detail in the near future. This is probably the most important step in the entire process. Well optimized webpages equates to a well optimized website, which is guaranteed to attract free, organic search engine traffic growth over time.

Check For Broken Links & Conduct HTML Validation

Many skip this step amidst the anxiety of getting their website up and running on the internet. Truth is nobody likes a lemon. There are varying opinions on whether or not search engines penalize websites with stale or broken links. Frankly, I do not care.

If I am to put out a product on the World Wide Web for the WORLD to see, I want to ensure the product is of the highest quality and reliability. The little bit of additional effort you put up- front today can yield heavy dividends down the road. Remember, no one knows what and how search engines think. So do the best you can to provide a high quality product.

Take some time and search your website for missing images, broken links and convoluted HTML code. There are several free resources online that will help you do this. Just type in “broken links checker” or “HTML code validation” in a search engine and play around with the resources. There is more than enough garbage on the Internet. Please avoid contributing more to the pile.

Submitting Your Sitemap To Search Engines

Although search engines will eventually pick up a highly optimized website, why not expedite the process if you can? Building and submitting a sitemap takes five seconds. Google “xml sitemap creators” and download yourself an xml sitemap. Take this file and upload it to the root directory of your server. Some would debate an HTML sitemap does you no good. I’d argue otherwise. Why not? It takes another five minutes to do it. Include a link to the HTML sitemap on your footer or navigation menu. What’s the worst that can happen? Absolutely nothing!

Beware of scams that charge you to submit to 4,545,897 different search engines. None of that matters as long as you submit to Google, Yahoo and Bing, the big three which make up close to 90% of the search engine user market share. If the three have you indexed, it’s just a matter of time before the 4,545,894 others will as well.

Each of the major search engines have instructions on how to submit your sitemap to them. When in doubt, Google “how to __ “. The process is relatively easy and straightforward. Submitting a sitemap to search engines is not a mandatory step, but because it doesn’t take long and the rewards are so much more significant, I highly recommend you proceed with this task. I’d be more concerned and recommend this as a mandatory step if your website wasn’t content heavy and highly optimized.

Since this is a one and done business model, you don’t have to keep updating your sitemap. However, for those who have websites and blogs that are updated frequently, a BIG inherent challenge that you face is that your sitemap is not automatically updated each time you add new content. I have found a solution to this BIG problem which I talk about on my blog in more depth. Just search for the topic and you will find it.

How Do Niche Sites Make Money?

I don’t intend to go into detail on each possible monetization method. I will do this in a later post in a more practical manner. As a brief overview however, consider the following few ways to make money from a niche content website once it is developed and attracting a decent level of recurring traffic:

Contextual advertisements such as Kontera, Chitika and Google Adsense
Private advertisements by advertising other vendors / businesses
Referral or lead generation – you pass on qualified visitors to your business partners
Affiliate marketing – you promote products and services owned by others
Sales of digital products such as eBooks, DVDs and audio
Automated memberships / subscriptions through a newsletter or password protected area

This is not a comprehensive list by any means, rather some introductory ideas on how you can potentially monetize (or make money from) a website or blog.

Create A Digital Product Easily To Sell

Once your website has been submitted to search engines, give it some time to soak and gain traction on search results. Search engines take their sweet time in evaluating, trusting and indexing or ranking websites. While they do this, take the opportunity to put together a digital product for sale and distribution through your website or blog. Having your own product is not a mandatory step in this business model, but is one that I am highly in favor of that I use in most of my niche content websites.

Having your own product guarantees that you have something to sell, and not rely so much on affiliate programs that you have very little to no control over. Your product can be as simple as an eBook, online video series, hard DVDs, or anything else for that matter. You can either create this yourself, or outsource the process. As long as the product is quality and delivers value, you will be just fine while selling it. Distributing digital products is also very easy. There are turnkey platforms available such as ClickBank that will streamline this process for you quickly and easily.

Develop A Short Newsletter Series To Build Rapport

Because a niche content website model is a one and done model, a newsletter series is important to capture your visitor’s email addresses, build relationships with them automatically over time, and push your digital product and affiliate products for sale. Draft a 10 to 12 issue newsletter series that is brief in nature but delivers high value to your readers by including some tips, strategies, educational facts, etc. Entice them to sign up for your newsletter by promising a free 12 week email course, free daily tips for two weeks or something similar in nature.

For example, have a look at this Bamboo Plant Care niche website I developed. Notice the email capture box on the right side? Notice how it offers a free Mini Course? Scroll a bit below and you will find that digital product I mentioned above. Now click on any other page of this website other than the homepage and notice the ads on the left and right columns? Scroll to the footer and notice the Donation button? This is a highly optimized niche website that generates free, organic search engine traffic and monetizes that traffic through advertisement, digital product sales, donations and affiliate sales (affiliate links are embedded within the various webpages and newsletter series).

Once your visitors have signed up for your newsletter, course, etc, you have your chance to wow them with free information that builds relationship and trust. You can then push your product and other affiliate products in latter issues. If you do this step right, your visitors will already be presold, or warmed up for your offer. It will be that much easier to execute the sale when the offer comes around.

Sign Up For Advertisement Platforms

Right about now your website should be indexed, or relatively close to it. You will start getting one or two visitors every few weeks, or even months. Yes, the progression is very slow initially until you kick off marketing initiatives (discussed below). Now is the time to sign up for advertising platforms such as Google Adsense. It takes time to get accepted into their program, and you want to be ready to slap ads on your website once it’s ready for it. Sign up early and let the platforms take their time to get back to you. The ads you saw on the website above were Google Adsense Ads.

Directory Submissions

This is how I usually kick-off my marketing campaign. Directory submissions are simple to execute, and one way to quickly build some back links to your website to stabilize its place in search engine indexes. I recommend using a submission tool or a paid service to expedite this process and submit to hundreds of directories over time. Don’t overpay for this services. It’s not expensive and has become a commodity today. Check out my blog for more info on this. Don’t submit to a thousand and one directories all at the same time either. You need to spread out your link building efforts over time to appear as natural as possible to search engines.

Article Marketing

If you are not going to do anything else after you build your niche website, make sure you engage in article marketing to ensure each of your webpages is indexed with search engines. This is also a good way to start building back links not only to your home page, but also to each individual webpage within your website (a concept called DEEP linking). Here is what has worked for me very well each time. Instead of the age-old advice of linking to your home page using anchor text, link instead to a webpage within your website using anchor text that is relevant to that specific webpage.

For example, say you have 35 webpages, create 35 articles and submit them to a top article directory like Ezinearticles. Make sure each article is linked back to one of the 35 pages on your website. When you’re done, each webpage on your website should have at least one back link to it from a top article marketing directory. As far as anchor text is concerned, say you have a website on Kitchen Cabinets, and one of the webpages is about bamboo cabinets, make sure that the article that links back to this webpage has the phrase bamboo cabinets in the anchor text link.

Social Bookmarking

This step is optional, but if executed can quickly build a ton more back links to your website, therefore further solidifying your place in search indexes. You can either manually bookmark several pages of your website, or use one of many automated tools available online that not only bookmark quicker, but can also bookmark on several social bookmarking websites at once.

This strategy can be very powerful if used the right way and spaced out over time. Your marketing efforts must look natural to search engines, so take your time. The more you rush, the more you will raise a red flag.

Monetize Your Website

After you execute the steps above over the course of a couple months, your website should be ripe at the point where it is ready to be monetized. It is just a matter of time before traffic starts picking up, so take the time now to implement monetization methods that you are comfortable with. You can always tweak and experiment over time so do not be afraid to try a combination of various methods.

Personally, a killer combination that has worked very well for me on all my niche websites is the following: contextual ads, private placement ads, sales of my own digital products, affiliate marketing, donations. Yes, I do get trickles coming in from kind souls who enjoy the material on my websites. Monetization is a heavy topic and one that I will discuss in an entirely separate series of discussions.

Concluding Thoughts

There is much more you can do depending on your appetite, capacity and interest level. The steps above however as sufficient to get your website to a point where it can deliver a decent amount of passive income on a residual basis. When your website gets to that point, you will have a bona fide income producing asset on hand, one that has a value and can be sold or kept to generate cash flow. In fact, I recently sold one of my niche websites. The website was generating a consistent $800 a month or $9,600 a year.

I sold my website for around $28,000, or 3 times the annual earnings. As you can imagine, the more your income producing asset’s annual earnings, the more money you can demand when you sell it, a concept call multiple of earnings. In this case, I sold my website at a multiple of 3 ($9,600 times 3 = $28,800). In my next post, I will attempt to take one of my niche content websites and dissect it so that I can discuss each of the points mentioned above in more detail and share with you the results of each step. Of all my side gigs back then and now, this is a topic I am extremely passionate about because this is how I generate most of my income online today. Niche content websites are also the reason I laid off the pedal on real estate investing. The ROI is simply much more, with almost no down side to it.

From my perspective, why fork out cash and expose part of your investment to risk when both can be avoided by generating passive income from niche websites online? I invite you to join my passion and read more about this topic on my blog. For now, I’d love to hear your questions about any of the material discussed above. What would you like to see covered in more detail? What is missing from the recipe above? Some Sugar? Salt?

Using Facebook To Promote Your Blog And Your Website

By Alfred Loo

You can make money by using Facebook to promote your blog and your website.

There is truly a place for every internet marketer on the social network. So far, among the most popular of all the social networking sites is Facebook, and this is a great social networking tool because of its sheer size of people who are using it worldwide creating a large community where people socialize in it. It is a great opportune time to capture a much wider and bigger market for your products than ever before. Facebook like other social networking site provide lots of features as well, like on-site advertising mechanism; and for business owner, you can create your “blog-like” brand wall on the business page.

Facebook pages are a great way to promote your blog and website to represent your business or brand. You can provide information, links, videos and articles and posts related to your blog and website and build an entirely different community around your theme or topic of your blog or the theme of your website. You can also promote your business by joining other Facebook pages related to your niche that are created by other people, and then get actively involved by leaving comments and engage in their conversation. Of course you would have left behind your link to your blog and website for people who are interested in you.

Indeed you can leverage on Facebook to promote your blog on your business page by writing status updates, just like you write your blog posts. Here you can posts your articles or promotional information regarding your products and services for your community to see. Why not, likewise, provide your users or fans with your links to your blog posts and website so that they can do business with you as well? Just like in your blog, you will update your wall regularly by uploading your promotional videos, photos, articles and information of your niche business. In addition to your own link you may include your affiliate links if you are promoting for another parties’ products or services.

In your wall, you could provide interactive conversation, thus allowing other users or fans to leave comments on your wall posts; as well as sending your private messages to other users if you find that you can provide further information or solution that you think it will able to solve their problem, and probably you can made a sale there. Facebook made it easier for you to integrate your wall with your blog. To prevent duplicate of work, you can made use of the notes application in Facebook, and automatically publishes it on your Facebook’s wall together with a link for all your fans and users to see and follow whenever you publish a new blog post.

By posting your status updates regularly to your wall you will able to broadcast your announcement of the latest status of your product and services and any new products that you are offering. Target only those in your niche market using Facebook to promote your blog and website, if not you will be only wasting your time trying to woo people who are not really interesting in your products but who are just a casual visitor looking for friends.

The author is the owner of EmailCashGenerator.com. In EmailCashGenerator.com is a system that enables virtually anyone who wants to make money online FAST. Remember, “People Fail, Systems Work!” For a limited period only, you can download “The Amazing Breakthrough Inbox Cash Techniques” the most practical “Use it today and make money tomorrow” instant Internet cashflow automation system any one could ever ask for by visiting: http://www.emailcashgenerator.com & http://www.emailcashgenerator.com/fusionology

Article Source: http://EzineArticles.com/?expert=Alfred_Loo

Promoting Your Blog

By Anirban Bhattacharyya

When you decided to have a blog and or you already started one, the time is now to promote it. Though I am very new to blogging, yet I got some handful of information to share with you and trying for myself.

First of all, what you need to decide if you are at all interested in promoting it. If your blog only caters to a certain number or type of people then you shall not devour effort to promote it. Promoting not always means spreading your blog name and content wide across so that it reaches every nook and corner. Promoting can be specific target oriented or general. If your target audience is a group of people like if you have a blog on news for your local area, the way you will promote it should be altogether different.

A few ways to promote your blog.

If your blog is audience oriented or meant for local news, events etc you can try these methods. I am not sure how effective these are but definitely the ideas are unique and make sense.
Aaron Brazell in one of his posts stated how effective is his Guerrilla Marketing Techniques. Guerrilla Marketing is promoting your blog in some unique, powerful and aggressive way. Like Darren Rowse in one of his articles gave an example of such marketing.
I met a blogger recently who had a blog with a very local focus. His Guerrilla Marketing Tactic was to do a deal with three internet cafes in his area to make his the home page on all of the computers. In return for this he gave them some free advertising on his blog. The same blogger made a similar deal with the local library who also made his the home page of their public internet computers. This worked particularly well for him as his was on his local area.
You can use local newspaper to promote your blog. I am doubtful if it will succeed, but there’s noting to lose in trying.
Distributing leaflet, wallpapers or encouraging local shop owners to display your blog poster can add traffic to your blog. Because some people just out of curiosity will definitely check your blog at least for once. And if they like it, they will be committed readers.

If your audience is global or general then your promotion should be online and offline promotion will not be a big success. Here are some golden rules.

1. Content is king. So you must first concentrate on your content. If content is not good then you can draw visitors to your blog but cannot retain it. They will come and will leave and will think twice before re-visiting.

2. Use a good blog software. There are certain features which a blog must have. Auto pinging, trackback URL, good WYSIWYG editor, should include in the blog features list. In my opinion wordpress, typepad are very good softwares which you can use.

3. Search engine friendly url: Your URL at any point of time shall not look like domainname.com?blogtitle=xxxx, instead it should be like domainname.com/xxxx.html or domainname.com/year/month/date/xxxx.

4. Submitting your website to various search engines will be your next step to index it properly. There are free tools in the market which you can use.

5. Pinging various blog. If you are using any popular software, then these software automatically pings your RSS/Atom to various blog listing websites. If not then you can try Ping-o-Matic.

6. Joining any blog community or creating one is very useful. Because in this community you will get readers who are really interested in reading blogs and all of them are regular bloggers. You can read this article for further insight.

7. Promoting in myspace, xanga, orkut can add some traffic to your website but it cannot be very high, I bet.

8. Putting your website address in your email signature is a good idea as this will keep promoting your website to the section of people with whom you communicate on regular basis.

Once you have completed promoting, the next thing you should think upon is how you should earn money(obviously if you are a professional blogger or looking forward to a blogging career). I will come up with another article on this topic.

Useful Links

http://technosailor.com/guerrilla-marketing-techniques-that-anyone-can-do/

http://www.problogger.net/archives/2007/07/28/using-local-newspapers-to-promote-your-blog-offline/

http://www.searchengineoptimizationcompany.ca/tools/search-engine-submitter/

Anirban Bhattacharya is an open source programmer and has almost 8 years of industry experience. For the past 5 years he is an active coder in LAMP (Linux-Apache-MySQL-PHP) technologies. He has wide knowledge in project management and software development life cycle. He spends his free time in writing technical articles for his blog [http://www.wertex.org]His past experience has enabled him to gather knowledge on various open source technologies, PHP frameworks and other related areas. He can be contacted at anirban76b@gmail.comArticle Source: http://EzineArticles.com/?expert=Anirban_Bhattacharyya

What Is Your Most Wanted Response? If You Blog for Money, You Better Have One

By Brankica U.

Are you trying to make money online? If you are, you better have your most wanted response ready then.

Did I just see a question mark above your head? You have no idea what that is? Then this is the postfor you!

What is a most wanted response?

In plain words it is “what you want people to do on your blog”.

Your most wanted response can be people clicking on your affiliate links and buying products, leaving their e-mails when they subscribe to your newsletter or hire you for a service you are offering.

Every post you write should have a most wanted response. If you don’t have one, your visitors will just leave the blog after reading the post. Or best case scenario, they will wonder around. But without MWR on any of your pages, they will eventually just leave.

Why should you have a most wanted response on your blog? If you are blogging for money (or hoping you will do it one day), most wanted response is what helps bring the money.

With a MWR “assigned” to everything you do, you will get to the money part faster.

Let me digress a bit here. I’ve read a lot of posts on how to get more comments. Don’t get me wrong, I love them and use those tips a lot. I love getting a lot of comments. But if you are building your blog to make money, comments alone won’t do that for you.

So, instead of making your most wanted response “getting more comments” you should have in mind another MWR – “make money”.

Now, although your main MWR for a blog should be “make money” you should have a more specific MWR for every post you write.

Also, this works the other way around too. If you have a MWR in plan, there is a certain kind of post you should write to get it. How to know what is your most wanted response for different pages? Different types of blogs offer different types of services so they need to adjust their posts accordingly. It will depend on how you monetize your blog as a whole or how you monetize specific parts of it.

Why do you write a sales page? To sell. So what is your MWR there? You want people to click on “add to cart” button and buy your product.
Why do you write a review page? You want to show people why they should spend money on the product/service you are reviewing. So your MWR will probably be for them to click your affiliate link and buy.
You want more subscribers? You will create a sign-up page and tell people why should they give you their e-mails.

Is there a MWR for your front/home page? YES! You want people to dig deeper into your blog.

MWR doesn’t always have to be to make more money. You can even have a MWR where you will want visitors to go and see another blogger’s blog.

Always have in mind that everything you do, can and should have a most wanted response attached to it. What not to do? What would be a completely wrong thing to do when it comes to a most wanted response. Distraction!

If you have a sales page where MWR is (of course) for your visitors to buy, you will never add a “Visit our Facebook fan page” to the top of your post. Why? Because it will take your visitors away from the page and away from the sale.

Call to action
All this is basically explaining that you need a call to action on your blog. That call will get your most wanted response.

You need to be clear about what you want people to do. If you are selling a product your call for action will be “add to cart” button. Add more than one of those. Give people the chance to do what you want them to do.

How will you know if you are doing it right?
You need to track your results and then analyze them. If you are not selling anything, your sales page is not working. Change it!

If you are getting some sales but think you can do better, do a test. Change the page and see if you get more sales. Tracking two or more different pages should give you enough data to analyze it and decide what works the best.

In case something is not really working there is only one thing to do – flush it down the toilet. Start over.

And just one note for the end – even if it is working good, try to improve it, because you can always do better!

Blogger and creator of Live Your Love blog, a guide on How to blog like a star.Blogging for beginnersthe simple way, tips for newbies and tutorials on all blog related things.Article Source: http://EzineArticles.com/?expert=Brankica_U.

How to Use a Blog? Different Business Blog Applications

By Hendry Lee

You might have some ideas about how you can incorporate a blog into your marketing mix but don’t have a hint about how it can be used in different applications. Don’t worry though, if you are still confused about how to do that because you’re in for a treat.

We hear of success stories on a daily basis regarding the use of a simple tool like blog, from micro businesses to large corporations. Yet, despite this, the majority of people running businesses still overlook the myriad ways that a blog can be used in their business.

The good news is that, when trying to find out how you can implement a blog as part of your business website, or as a standalone site, most of the time if you look long and hard enough, you will find a way a blog can fit in. After all, a blog is just another website with interesting features like automatic archiving, commenting, easy management and publishing. And what business doesn’t need those features?

To save you time, though, here are a list of common blog application ideas:

1) Content management system (CMS) – Albeit far from a full blown CMS, a blog is more than enough for small to medium size businesses for managing content. Some blog software allow multiple authors, multiple blogs and static pages. This actually means more flexibility as a usable CMS.

2) Company news and updates – Blog software sort blog entries chronologically: the most recent entry appears at the top of the page. Anyone who can write e-mail can post to a company blog, skipping the tedious workflow.

3) Customer support – Manage knowledge base articles on a blog, allow customers to retrieve information easily by using a properly categorized system or search function. Let users ask question, receive feedback and others to read the conversation. I admit, this is scary for some companies as it knocks up against cultures that aren’t used to being so transparent. Actually though, if used correctly, a blog can increase credibility and customer relations to a higher level.

4) Product development and launch – Keep customers updated about the current development of products, build anticipation and buzz, even before product launch. Do you want a bunch of ready to buy readers flocking to your website? Consider using a blog.

5) Press releases – Let interested parties get recent news release and let them subscribe to the site feed.

6) Education based marketing – Prospective customers can learn about a company’s products or services by reading the blog. Answering customers’ concerns on the blog allows other visitors to relate to the problem and immediately develops interest in the product.

7) Focused community – Even a solopreneur can secure a tiny niche and build a sense of community around that niche by regularly posting content related to the topic.

Demonstrate expertise – Service professionals use blogs as a tool to build credibility by demonstrating expertise in almost any imaginable topic. The buzz allows them to gain recognition fast.

9) Internal collaboration tool – A blog is a great medium to keep all staff members updated about a company’s happenings, among other things. Who said keeping up with events is impossible? With a blog, that excuse doesn’t exist.

10) Project notes – A blog is more powerful than e-mail for exchanging ideas, sharing resources, and other project related tasks. Other benefits include centralized archives and instant documentation.

It helps if we think of a blog as another server side website publishing tool. Instead of having to design and create static pages, complete with all HTML tags and coding, we only need to write and submit plain text, ideally with simple formatting.

With that said, a blog really can be used for almost all content based website applications. One thing stands out about a blog, it encourages conversation, much like a forum or discussion board does. The difference, however, is only one (or a group of authors) can post to a blog, although all readers can participate in the comment sections of the blog.

A quick tip: Clearly define the purpose of your blog in the planning process. This can help you focus on the right direction and achieve the goal faster. It sounds simple, but many businesses try to accomplish many of the applications above in a single blog, resulting in a confusing and mixed content blog.

It’s better if you concentrate on just two or three purposes at a time, which in turn will help your readers who can easily identify what the blog is about on the first visit. Doing this properly often translates into increased readership and more targeted audience.

Are you driving boatloads of traffic from social media? You should.Download your guide on breaking into social media, blogging and podcasting with an impact, plus my step-by-step strategy so you can copy my method… free. http://blogbuildingu.com/blogging-kitArticle Source: http://EzineArticles.com/?expert=Hendry_Lee

Creating a Successful Blog – The 3 Tips That Can Jump Start Your Success!

By Fred Meek

There has been quite a bit of talk about blogging and you need to know that creating a successful blog is not all that difficult, if you know the steps to follow. Many have gone before you and put up blogs that were highly successful, and they were able to find a way to monetize their blogs for maximum profits. Here are the three tips you need to make sure your blog is very successful.

1. The actual layout and theme

Some of the most successful blogs on the internet do not have flash banners or bright colors. After all, those searching the internet are mainly after information and content. The best blogs are those that are easy to read with soft colors. This makes a visitor want to read the blog instead of feeling like advertisement is being shoved in their face.

2. The commitment to content

After you have a theme and layout picked out for your blog, then you are ready to move on to the next step in creating a successful blog. This would be adding content to your blog and this must be consistent. You will not be successful if you just throw up a few posts and leave it alone. Instead you have to add content every day for a while or at least on a consistent basis.

Most blogging platforms have a scheduling feature that will allow you to schedule a post for the future. This means you could write 5 posts today and schedule each one to be posted to your blog automatically for the next 5 days. This makes it much easier to provide consistent posts without having to write each and every day.

3. Promote your content

The last thing you have to do in order to create a successful blog, is promote the content you put up. There are many ways to go about this and you should explore different options. You could become active in a couple of forums that have to do with the subject of your blog. Most forums allow you a signature link and this should be a link back to your blog.

Another option is to use article marketing to promote your blog. Write a couple articles for each of the blog posts you create. Then, submit these articles to a few article directories with links back to the main page of your blog and to the page of the actual post. This will help to build traffic and backlinks for your blog.

Creating a successful blog is not all that difficult if you are willing to put in a little time and effort. Just do not over complicate it and make sure you promote your blog.

Fred Meek is a professional Austin SEO consultant in Austin Texas. For more information go to Fred Meek.Article Source: http://EzineArticles.com/?expert=Fred_Meek

How To Write The Best Articles For Your Blog

By Noah Mark Rodolfo

Article is the best way to market any product, business and services which is the reason why you will find various advertising articles in newspapers and magazines. The same thing goes when it comes to Internet businesses, you write articles for your business websites or blogs then you submit to various article submission sites to gain more traffic and exposure and hopefully earn profit from the process. Sounds so easy to say, but it is hard to do especially if you are not really into article writing.

If you want to succeed in this business, you have to write articles whether you like it or not. If you happen to have a blog, this could not be a big problem for you because you are already writing posts after posts. But the question is, are they beneficial enough to get your readers attention? Are they unique and original content? These questions should be applied constantly if you are into blogging because not all your readers are interested on what you do about your life, but it’s about what you can share with them.

To be an efficient and productive blogger, you have to learn how to compose the best articles for your blog in a daily basis. Learn how to turn your posts into a magnet, where people just wanted to read your posts over and over again, eagerly waiting for your every next article. How to write articles effectively? Read my guidelines below.

1. First thing you should do is to research for facts. Information on your every posts must be based on true facts such as historical events, scientific explanation and hard evidence because articles are designed to share informative and useful ideas.

Where to find useful information? Every niche has various and different resources that are readily available to you, all you have to do is to research for it. Books, encyclopedias, magazines, newspapers and of course the Internet, all has the capability to give you unique and factual information for your everyday subject.

2. Second guideline is to know your niche and market. Writing articles are different from any other tasks. To be able to write precisely, you need to understand your niche and your intended market. Why? Because your niche is your supposed expertise and your market is your actual visitors.

For example your niche is all about weight loss. You must understand that to be able to catch your visitors attention, you must be able to compose various relative topics or subjects related to weight loss. Use my first guidelines on where to get the necessary resources about weight loss then compose your own original articles.

Now your articles should be designed to attract people who has interests with weight loss. Your market audience must always be considered because that is the most important thing, you must always satisfies of what your readers are looking for. In weight loss, direct your attention to people who has the same interest for weight loss information and products. These people of course are those individuals who are eager to lose weight and are looking for ways on the Internet. Direct your articles to your niche and market then your success will absolutely follow.

3. Third most important thing is be patience. Patience is a very important part of article writing. In fact it is required not only for online marketing but also for traditional writing as well. In blog posts, always remember that content is not always king if your contents are not useful enough for your readers. To be able to make most out of your time preparing the best articles you can write, you must be able to compose and think patiently to come up with best results.

This is the reason why I always recommend to all of you that one post per day is enough to satisfy your readers. Why? Because multiple blog posts will just mean nothing if you offer the same thing over and over again. You must offer your readers new topics and unique information, and you cannot provide this kind of articles if you are writing multiple posts everyday. A precised and well prepared article a day is much better than multiple crammed posts in the long run.

4. The last guideline I will give you is the most important one – write with your heart. Writers are said to be mild at heart, it must be true because writers uses their mind and soul when writing. Emotions, physical experiences and mental capacities are working together to construct the best article a writer can do. What your heart says is probably what you are going to write and that is quite an important tool to achieve success. Why? because you feel it is the right thing to say, you feel that you are telling the truth and only the best information your knowledge can offer.

If you write with your heart, happiness and satisfaction comes into play. You become satisfied of your every work and you definitely feel delighted when someone greatly enjoys your articles. There is no better things in life than sharing thing to others and articles are one of the best tools to achieve this goal.

These are my personal guidelines on how to write the best articles for your blog and for your over all online business marketing. Always right the best articles you can and soon success will follow. Intend not only to make profit when it comes to article marketing, but to contribute knowledge throughout the Internet.

How To Write Successful Articles That Pay Off

By Sylvia Dickens

There are successful articles and then there are those that bring in cash. Your goal will determine which way yours are effective. Before you can aim your sights, however, you need to know how to write effective articles.

Successful articles begin with a timely topic

That might be easier said than done if you are not tuned in to your niche’s community. How can you know if you aren’t where they are? You have several choices.

1. You can visit related forums and see what people are talking about

2. You can simply Google your niche and see what’s been written

3. You can conduct research at your local library or in your personal library

Those are some of the most common approaches to article writing, but they are not all of them. Here’s how you can maximize your success.

Start at Amazon

Alright, you probably think you know this one already. If you’re thinking that you just have to look at the hot sellers list for ideas, you’re only a fraction of the way there. Amazon has so much more to offer if you know how to utilize it.

You’ve probably seen the book listings that include a flag, “Look Inside”. You click on the book and it opens up the few pages that the author (and Amazon) has made available for free.

By reading those contents, you can get some ideas for your own articles and even for writing your own reports and ebooks.

Some of them include quite a few pages, much of it irrelevant to what you might want to write about. This is where it gets interesting.

Notice that by running your mouse over the book image, it will pop up a window with a search feature. This enables you to search inside that particular book. Simply enter your chosen keywords for that niche and Amazon will reveal where in that book the keyword appears. By clicking those returns, you can go to those sections and read them.

This is far better than having to read pages and pages to get to what you want.

Don’t stop there. Amazon has even more for you to explore.

Check the forums

Scroll down to the bottom of the page. You should be on the book’s listing page. Down near the bottom, you will see recent discussions being conducted in the Amazon forums on this subject.

Some of the listings seem irrelevant, but you will find some choice ones worth reading.

Look to the right of the screen, also near the bottom, and you will see a list of forums in that niche. Take the time to visit them and see what people are talking about.

These are excellent ways to find hot topics to write about. This will make your articles timely and interesting. And you know what happens when you hit the jackpot. More people will read your article.

Just a word of caution: do not use what you find verbatim. This method is designed to provide you with ideas, not write your article for you.

This is just one way to write successful articles that pay off for you.

Sometimes all it takes is a great idea that has everyone talking. Click here for another idea that you can use to find those ideas and producesuccessful articlesevery time. There’s little point having articles out there that no one is reading. This is a great way to minimize the odds.Article Source: http://EzineArticles.com/?expert=Sylvia_Dickens

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