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MailChimp Best Email Marketing for Newbie and Small Business

By harmen batubara

MailChimp is a Web-based email marketing service that comes with a great suite of tools. One of the most important things to know is the service is you can get completely free if you are mailing less than 12,000 emails per month to less than 2000 email accounts. This “forever free” option does not give you access to all of the features and it does leave a MailChimp icon embedded in your newsletters. That seems a small “price” to pay for free. For newbie it is oKe..
MailChimp started in 2001 with a traditional email marketing service. In 2009, they moved to using a freemium model to promote their service. With this free model, MailChimp made a name for themselves as one of the premier email marketing services in the industry. At the time most companies assume that MailChimp’s freemium model makes it a useful tool for new businesses.
I’m using MailChimp for my website. I chose mailchimp because it has the features I liked with flexible payment options. The big thing for me was the ability to create emails the way I want to – you can code your own, work out of templates, or use the drag and drop editor. You can create emails outside of and email program and paste it in. Even though MailChimp has a free plan, but it is good to spent $10 on its smallest monthly plan to get a complete feel for the premium templates, reports, analytics, and other marketing tools. I found MailChimp quite easy to work with, as a newbie I not want to confusing with their pricing plans. For me and I think for a newbie and Small business owner MailChimp is a good choice for email marketing tools and they have an excellent starter service, one that’s easy to use even if you are still learning how email marketing works. If you need more advanced features, I recommend checking out their servicess and it is free.

Great Resources

MailChimp provides some great resources and it can be helping you minimize the learning curve and get you on your way to creating effective campaigns. Some of these resources include helpful videos to get you familiar with their interface and several free eBooks that provide practical advice about getting the most out of your email marketing campaign. MailChimp Guides are also useful, as they cover some topics like transactional emails, mobile devices, managing lists, and many other relevant email marketing.

MailChimp reports use interactive graphs, enabling you to easily view activity associated with your emails. Reports reveal open and click rates, opens by location, bounces, unsubscribes, and more. The reports even enable you to compare your rates against other email marketers in a similar industry. MailChimp integrates with Google Analytics, which provides additional insight into your campaigns so you can see how much revenue your campaigns are creating. All of these tracking and reporting tools positively influence your ability to create effective email marketing campaigns and better reach the right types of customers.

Email Marketing More Easy

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As a user and from my experience I suggest you starting with a list and after that doing campaign. So after you create a List. Click the List and click SignUp Form. Go to Generate Form and Click It and you willfind this field:

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So here I suggest you to work on it with all the subject in Subscribes field ; such as SignUp Form; sign up form with alert ; sign up “thank you” page; Optin confirmation email; confirmation”thnk you” page; and Final “welcome” email. If you like you can do the same with “Unsubscribs” field.

Who’s Best Suited for MailChimp?

MailChimp is an email marketing service for companies especially that want looking to increase their brand awareness, and want to track their email marketing campaigns. Mailchimp is great services, very confort and very helpfull for newbie and small business owner. Why not? You can imagine, they can use MailChimp feature with free of charge free. That means completely free if you are mailing less than 12,000 emails per month to less than 2000 email accounts.
MailChimp have a sense of humor. They like to keep things cheery. However, if you are the type who does not like to mix business and pleasure, the optional fun posts can be blocked. MailChimp wants you to succeed and provides many free resources on how to get started with email campaigns. Lots of tutorials and support posts. MailChimp allows you to create your own newsletter or use one of many elegant templates.You can segment your mailing list to target different audiences. The RSS-to-email option that will automatically send out your newsletter when you update your blog.

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